Len La Barth
A newspaperman reads and reflects.
Monthly Archives: June 2012
This short editorial on Editor & Publisher website declares that newspapers deliver Impact, reach, and results more effectively than any other advertising medium. That’s a pretty bold pronouncement, based on a recent NAA study. Two points of the study really … Continue reading
Earl J. Wilkinson, blogging for INMA, offers a rather decent overview of what’s gone down in the U.S. media industry in the past 30 days, and what it portends for the future. There are some missing elements in the piece … Continue reading
Obituary for a long-time Philadelphia Bulletin reporter, whose byline I recall from the paper that earned the label, “In Philadelphia, nearly everybody reads the Bulletin.”
Passing along this “Workstation” column from The New York Times regarding the importance of taking adequate breaks during work hours. This advice from a Mayo Clinic physician: Try working in intense 15-minute breaks, in cycles that are repeated throughout the … Continue reading