Hollywood goes to social media

I’ll admit to liking the movie “Ted.” Seth McFarlane, in my opinion, is a subversive comedy genius. But how has the raunchy film about a foul-mouthed teddy bear and his human best pal become the  most successful R-rated comedy of all time (excluding sequels)?

Depending upon your tastes, you can either credit or blame social media. Check out this detailed Wall Street Journal story examining how Hollywood is embracing new ways of using social media to promote its movies.


About Len La Barth

I am a longtime journalist still in love with this heartbreaking business.
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